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Mainstream Media Madness

[ORIGINALLY PUBLISHED AUGUST 16, 2006]

To maintain their integrity, post-Watergate journalists began fancying themselves adopting the objectivity of scientists:  Anything heard or observed, no matter how obvious, was not to be believed unless it was corroborated by other sources.  I said "fancying themselves" because the objectivity of journalists really is nothing like the meticulous methods of scientists, who usually tend to believe what they see and, in general, are more interested in being right than in publishing something that's embarrassingly wrong.

But the problem with this—and one I encountered every day when reporters came to me as a source—is that most reporters are ordered to go out and learn all they can about a subject they know nothing about and then explain it to the world before the afternoon deadline.  Such rushed research by harried and uninterested reporters yields inaccurate stories, but that's the way most people learn not only what their government is doing but also what else is going on in the world.  Factual inaccuracy is ensured by the system.  Will Rogers joked that all he knew was what he read in the papers.  In his day, there were plenty of journalistic shenanigans to complain about.  But if he had lived into his 90s, which would have been during the decade of he 1970s, he would have wondered whether everything he knew was wrong.  

For a branch of government, as John Chancellor pompously anointed his industry, the news media don't do a very good job.  

With mainstream media as the gatekeeper of information flow from the government to the people, the media took it upon themselves to verify the truth of the information as well.  But a systemic arrogance befell the media: In controlling the flow of information, they found that they could manipulate not only the flow, but also the information itself.  

As the world's population increases, so does the amount of information about what they're doing.  It's impossible for the media to report everything that's going on all the time.  Besides, some facts are more interesting than others, depending on who's reading them.  It's the duty of the highly trained professional journalist to decide for his readers what they should be reading, isn't it?  

The incestuous nature of journalism schools and their graduates promotes a type of groupthink that finds them putting a spin on everything even as they deny doing so.  "I'm an objective journalist who lives only to provide information needed by the people, my audience, my consumers, my customers, and, even though they proved that they 'just don't get it' by stupidly electing that dummy Bush, I will continue to educate them for their own good."  Journalists are humans, and they want to be believed when they speak.  When they sense they are not being believed they respond in kind, and with hostility.
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